the blog

In this example, let's cater to a mid-40s man or woman who works in a professional capacity (maybe even a C suite type of job), who works ve

In this example, we'll be serving a small business that wants staff pictures that assume professionalism in a fun, light-hearted environment

In this example, we'll be serving middle-aged couples approaching retirement, who want a simple but elegant home.

This is for a younger couple, professionals, first-time homebuyers, who work long hours and have no idea of the home buying process.

As a graphic designer, I want to focus on creating designs for clothing companies/clothing brands.

It's for the 35-year-old independent artist who is constantly innovating. This artist cares about individuality and creativity.

It's for the middle-aged couple (early to mid 50s) who own their home on an acre property just outside the suburbs.

It's for the local business owner with 3 to 10 employees. This entrepreneur, like me, cares about genuinely serving people

Who's it for? What's it for? What change is it meant to create? We've been brainwashed to believe we need to target the largest...